If you are running sales out of your head, a spreadsheet, and your inbox, this box gives you a real pipeline: the tool installed, your live deals loaded into it, and a review every week that shows you what is real and what is drifting.
Is this you?
Six typical GTM problems lead here, all sharing one root — nobody can see what is coming: no proper pipeline, pipeline ad hoc, no GTM tools, still on Excel/Outlook, everything manual, or no data on what’s working.
Outcome we want to see
- CRM install: Attio or HubSpot, set up around how you sell, starting with the leanest option that fits.
- Pipeline build: stages and qualification gates that match your real deals.
- Weekly review protocol: deal by deal, what moved and what went quiet, named economic buyer on every live deal.
- Velocity baseline and reporting: four-week baseline, weekly then monthly into advisory.
- Context-pack layer: for the manual-everything case.
- Not-now revisit cadence: signal-based follow-up for deals that are slow, not dead.
Sign-off: you run the weekly review solo and can state pipeline health in 60 seconds without opening the spreadsheet.
Built to run on your AI
motion.md — stage definitions, entry conditions, inspection rhythm — so your AI reads the pipeline the way you do.
where it fits
The mechanical spine of the sales system, the safe first build for a founder with no pipeline.
how the engagement runs
Four sessions: install & build → first review → discipline check → handover.
what you need first
Your live deals (wherever they sit now), a CRM or willingness to set one up, commitment to run the weekly review yourself.
Enlist support
Four sessions to install a pipeline infrastructure.
Book 15 minutes about pipelines
Or email Neal: neal@teamliftoffs.com
Not sure this is the first constraint? Take the 5-minute diagnostic